With the uncertainty of health care reform and rising costs looming over employers' heads, many small businesses are looking to revamp their benefits plans and keep better track of their programs' value.
For many employers, that process starts with encouraging their workers to make some positive lifestyle changes, according to a recent national survey.
A survey by Towers Watson and the National Business Group on Health found that 67 percent of employers say worker behavior serves as the biggest obstacle in managing health care costs, according to a report in Business Insurance.
However, changing those behaviors won't be easy, the survey suggests. In ranking the top obstacles to changing employees' habits, respondents pointed to lack of engagement (58 percent), lack of financial incentives (31 percent) and lack of an adequate budget for health management (30 percent).
Even if employers can get their workers on a diet and into the gym, there's not always a clear-cut way to measure the financial impact on their plans. With the possibility of "pay or play" emerging from health care reform, employers want to be able to measure the return on investment (ROI) of all their health-related benefits, experts say.
Fortunately, health management programs traditionally have scored well in ROI, a group of insurance industry experts told attendees at a recent Employee Benefit Research Institute conference.
For example, management programs designed to prevent employees from becoming diabetics has proven to create a significant ROI for employers, experts at the conference said.
New research published by the American Heart Association bolsters the argument for hands-on programs that improve employee health. The one-year study of 757 hospital workers found the program helped the employees shed pounds and reduce their cholesterol and blood pressure levels.
"Voluntary wellness programs can successfully address weight loss and lifestyle behaviors for employees in all weight categories, but more work is needed to improve long-term changes," the researchers reported.
However, some experts warn disease management and wellness programs are not a magic bullet for cost savings.
Bruce Pyenson of Milliman points out that America has never been healthier despite the nation's rising obesity rates. Life expectancy is high, and events associated with some chronic conditions are at a historic low, Pyenson told Employee Benefit News. Employers will achieve better results by moving to a limited health plan network and trimming out-of-network benefits, he said.
Regardless of the ROI challenges and the uncertain effect of health care reform, employers likely will continue to turn to health management programs, said Jeffrey Munn of Hewitt. "About 50 percent of our health care spending is associated with behavior," he said. . . . "If you look at the ability of the medical system to intervene and prevent some complications resulting from bad health habits, then we are better off. Yet when you look at the underlying issues of health, such as nutrition and exercise, then we have been declining for years."